CELEBRITY
Taylor Swift and the NFL’s Budding Business Relationship
The pop star led the NFL to its highest regular-season viewership among women since it began tracking in 2000.
Unsurprisingly, the Travis Kelce ‘Love Story’ impacts Swifties and their financial decisions.
Everybody knows Taylor Swift has had a massive impact on the NFL this year, and many might be wondering exactly how to measure it. Now, some of the results are in.
Swift has generated an equivalent brand value of $331.5 million for the Kansas City Chiefs and the NFL, Apex Marketing Group tells Front Office Sports. That number, calculated Jan. 22, comes from print, digital, radio, TV, highlights, and social media mentioning Swift going back to her first game on Sept. 24, then figuring out the equivalent dollar value for each instance based on reach and impact. Online news and digital content has created the most value, followed by social media, Apex president Eric Smallwood says. For reference, back in mid-October, that figure sat at $166 million, Smallwood says.
3 MINUTES AGO! Panic in Meghan’s mansion! Holding her daughter tight, she sat trembling as U.S. police demanded, ‘Where is Harry?’ Tears streaming, Meghan confessed in anguish: ‘My husband has…’ Moments later, William delivered the devastating emergency message to Britain: ‘With sorrow in my heart, I regret to inform you…’” SEE MORE BELOW
2 MINUTES AGO! “Harry… bow your head,” King Charles’s trembling voice broke the suffocating silence, a wave of sorrow blanketing the palace. Meghan returned with their two children, clutching white flowers, her face carved with grief. No press, no cameras — only the heavy weight of regret. “I am deeply saddened to announce that…” What came next will haunt Britain for generations… SEE MORE BELOW
2 A.M. Last Night! Buckingham Palace confirmed a heartbreaking loss as the family rushed to reunite — all except Harry. Princess Anne wept with swollen eyes, while William leaned on Kate: ‘With broken hearts, we must share the devastating truth…’” SEE MORE BELOW
The skies over America turned black! Meghan Markle, clutching her daughter, ran into a U.S. police station, sobbing loudly: ‘Oh God, my husband has…’ — Prince William received the urgent cable and immediately called for a royal emergency meeting. His tearful voice broke as he cried: ‘Father, my brother…’” SEE MORE BELOW
BUCKINGHAM’S NIGHT OF DESPAIR: William held Kate tightly, sobbing as shadows blanketed the Palace. At 1 a.m., every royal was called to an emergency meeting — except Harry. The press was barred at the gates. Suddenly, King Charles’s voice tore through the night: ‘Oh, my wife has…’” SEE MORE BELOW
Kansas City Chiefs tight end Travis Kelce bought a tiny diner that let him eat on credit during his college days, converting the eatery to feed 120 homeless people every day. It was all because of a promise he made to someone special when he was a high school student.
15 MINUTES AGO! Meghan Markle, holding her son Archie, delivered IMPORTANT NEWS from America. The entire Palace was left in shock and sorrow as her trembling voice cried out: ‘My Harry and my Lilibet are being…’” SEE MORE BELOW
OMG 5 MINUTES AGO! Princess Anne Breaks Her Silence: The Truth About Diana’s Forged Letter That Could Shatter Camilla’s Royal Standing…. full details below
MIDNIGHT SHOCK! ‘Bow your heads…’ Cries echoed from Buckingham Palace, plunging Britain into a sleepless night. The princes gathered once more, as Harry cast aside past resentments and took up the white cloth: ‘Oh my God, he has…’” SEE MORE BELOW
