CELEBRITY
Taylor Swift and the NFL’s Budding Business Relationship
The pop star led the NFL to its highest regular-season viewership among women since it began tracking in 2000.
Unsurprisingly, the Travis Kelce ‘Love Story’ impacts Swifties and their financial decisions.
Everybody knows Taylor Swift has had a massive impact on the NFL this year, and many might be wondering exactly how to measure it. Now, some of the results are in.
Swift has generated an equivalent brand value of $331.5 million for the Kansas City Chiefs and the NFL, Apex Marketing Group tells Front Office Sports. That number, calculated Jan. 22, comes from print, digital, radio, TV, highlights, and social media mentioning Swift going back to her first game on Sept. 24, then figuring out the equivalent dollar value for each instance based on reach and impact. Online news and digital content has created the most value, followed by social media, Apex president Eric Smallwood says. For reference, back in mid-October, that figure sat at $166 million, Smallwood says.
“Just 15 minutes ago: NFL icon Travis Kelce has finally broken his silence with a fiery message defending his quarterback, Patrick Mahomes: “What he’s dealing with is a disgrace to the game a complete betrayal of what football is supposed to represent. How can people be so harsh on a guy who gives everything he has, every single snap? Mahomes is carrying this team with heart, toughness and leadership. To me, he’s one of the greatest players to ever wear a Chiefs uniform.” Read the full story now
After the 28–31 Thanksgiving heartbreak against the Cowboys, Travis Kelce breaks his silence with a powerful message taking full responsibility, thanking Chiefs Kingdom for standing by him through every setback, and reminding the world why true leadership shines brightest when everything falls apart. Read more: taking-full-responsibility-46cbyh-thanhbinh123-298776c15ba2 His emotional Thanksgiving statement has fans stunned, inspired, and rallying behind him like never before.
BREAKING NEWS: Federal judges are rushing into emergency review as Trump’s $2B East Wing Ballroom project spirals into a legal firestorm — fueled by fresh lawsuits and a mounting unpaid ACECO balance. Full Details
Russia calls Trump’s bluff, and doubles down on the battlefield. A promised peace deal collapses as Moscow denies making any concessions, even while Ukraine endures some of the heaviest strikes in weeks. See more
Russia calls Trump’s bluff, and doubles down on the battlefield. A promised peace deal collapses as Moscow denies making any concessions, even while Ukraine endures some of the heaviest strikes in weeks. See more
The Spanish royal family: King Felipe VI, Queen Letizia, King emeritus Juan Carlos, Queen emerita Sofia, Princess Leonor, and Infanta Sofia, led the guests of attendees to the reception at the Royal Palace of El Pardo in Madrid to celebrate the 50th anniversary of the accession to the Spanish throne of King Juan Carlos I, the restoration of the…..
Trump faces same reality as Biden: Americans despise higher prices…Here’s the full breakdown
As Prince George prepares for his next academic chapter, all eyes are on the Princess of Wales, but she’s in no rush to reveal his newly chosen school. Behind the delay lies a mix of security, strategy, and the family’s desire to preserve normalcy for the future king. Here’s why the announcement might come much later than expected
SUPER SHOCK IN AMERICA: White House Invitation Sparks Political Firestorm as Travis Kelce Enters the Conversation
